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Bleuets NB Blueberries (BNBB) is an agency representing New Brunswick farmers who cultivate wild blueberries. BNBB’s mandate includes research, promotion, information, training and representation.
Working in collaboration with Bonfire Communications (now a part of The Ginger Agency), BNBB needed a new look and feel for their website to better communicate their work, promote producers, share recipes, and more.
It was important to ensure the look and feel felt organic, fresh, and lively—utilizing existing brand elements while integrating a new colour palette, typography, and graphic elements throughout.
